Study up on the commercial strategy flywheel in order to drive outsized results for your hotel. Music Credit: Bensound.com

De-clutter your data in order to save time and draw a clearer link between cause and effect. Music Credit: Bensound.com

Leverage technology in order to automate routine tasks in order to free up your time and focus on strategy. Music Credit: Bensound.com

In 2020, spend time determining the critical data points and impact questions you need in order to improve your performance. Music Credit: Bensound.com

Reduce your reliance on junk bookings in order to develop a healthier diet (aka. customer base). Music Credit: Bensound.com

One of the top New Year’s Resolutions is to save money and reinvest it back into income producing assets. This year, determine where you can optimize your digital marketing spend and reinvest it back to targeting customers that have a high [...]

Continuing to do things they way you’ve always done them leads to lackluster results. This year, switch up your revenue management regimen in order to break through the plateaus and drive monumental results. Music Credit: Bensound.com

I feel like I need to come clean. Over the weekend, I did something pretty terrible. I’m a little bit nervous to state this publicly, but I booked a room on Priceline. I really didn’t mean to, it just kind of happened. One minute, I [...]

Welcome to Mathlete Mondays.  This week we take the show on the road to San Francisco, where Mike spent some time speaking with marketing guru Andressa Chapman about the assumptions marketing executives make about their revenue management [...]